Support
You’re never on your own
You're in good hands. We've helped hundreds of experience businesses get set up and go live, and keep growing with expert support from our team.
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Get 24/7 help in the chat
Need answers fast? Our AI assistant is available around the clock to give you quick, reliable answers. More than 70% of our users and visitors get the help they need from our AI assistant.
Prefer email? We’ll figure things out together
For anything that takes more than a few lines to explain. Send us the full picture, and we'll come back with a proper answer.
Find answers in our Help Center
Skip the back-and-forth. Our Help Center gives you instant access to expert tips, how-to guides, and quick fixes – so you can solve problems fast and get back to business.
Talk to a real person
Get the answers you need, fast. Our support team knows the industry inside out, so you’ll have an expert on hand to help with whatever you need.
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New to Understory?
Up and running in less than a day
Every day without a live booking system is revenue you're not taking. That's why we do the heavy lifting before we even meet – your account is set up and ready before your onboarding session starts. All that's left is to make it yours and go live.
Our team takes care of setting up your account
Experiences, payments, and booking page live in one session
Most businesses take their first booking the same day
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Eric Gilham
Chief Digital Officer
“Our guests can easily book tours, and it’s just as easy for our team at To Øl City to manage everything behind the scenes. Understory is reliable, smart, and the system adapts easily to the way we work - even as our business grow.”
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Lise Juhl Hansen
Tour- & event manager
"Understory is easy to use and very flexible to work in. It provides us with a lot of opportunities that we did not have in our previous booking systems. The transition from the previous system was seamless."
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Rikke Jensen
Owner & founder
“I'm so impressed with Understory! It works seamlessly with our website, providing an intuitive booking system for our guests. But it also works like a dream for us, minimizing our administration time while getting more bookings.”
Svala Heidberg
Owner
"Understory Grow has profitably increased sales for my sauna infusion events and made me more visible on Facebook and Instagram.”
Jens Hedevang
Owner
“We’ve just had our best season ever at Maxitours, with over 15,000 guests joining our guided tours. Understory has made it easy for us to manage all these bookings with an intuitive system that simply works. It gives us more efficiency, time, and ultimately both more and happier guests.”
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Morten Dyrsø
Owner
"I was surprised by how significant an increase we saw in gift card sales for such a relatively small investment."
Jacob Grønlund
Founder
"Understory Bloom really kicked off my gift card sales leading up to Christmas with effective marketing. I've truly appreciated how easy and fast it has been.”
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Gustav Johansson
Founder
"We had an amazing experience using Understory and can recommend it to anyone thinking about selling classes, events, or experiences! The staff is also wonderful."
Bookings
Payments
Guest Info
Gift Cards
Analytics
Ticketing
Bookings
Payments
Guest Info
Gift Cards
Analytics
Ticketing
Your data comes with you
Before you make the switch, we help you bring everything across: bookings, guest records, your full history. Your website keeps working throughout. We set up Understory alongside your existing system, so guests never hit a dead end. Nothing goes live until you're happy.
Find answers
Got questions?
How long does it take to set up and go live?
Less than a day. We set up your account before your onboarding meeting, so when you sit down with your specialist, most of the work is already done. You're reviewing, refining, and going live, not starting from scratch.
I'm not technical. Setting this up sounds complicated.
Understory is built for people who run experience businesses, not tech experts. During your onboarding meeting, we build everything together – payments, experiences, your booking page. If you can use a booking calendar, you can manage Understory.
Can I try Understory before committing?
You can get started for free, and if Understory isn’t the right fit, you can cancel anytime. We’re here to help you find what works best for your business.
How does payment setup work, and when do I get paid?
We set up your payments during onboarding. Once connected, payments flow directly to Your data comes with you.
Before you make the switch, we help you bring everything across — bookings, guest records, your full history. Your website keeps working throughout. We set up Understory alongside your existing system, so guests never hit a dead end. Nothing goes live until you're satisfied.
Does Understory work with my current website?
Yes. The booking widget embeds into any website – WordPress, Squarespace, Wix, or custom-built. Guests book directly on your site without being sent elsewhere.
What if Understory isn't right for me?
You can cancel any time. We'd rather you leave on good terms than stay unhappy.
Still need help?
We're one click away
Can't find what you're looking for? Reach out – by chat for a fast answer, by email if you'd rather write it out.
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