Booking & management system for coking & drinking
More full classes. Less admin. More time for your COOKING
Manage your classes, fill your spots, and spend more time doing what you love. From bread baking to cocktail mixing, barista training to sushi rolling – use Understory to run your business smoothly
Free trial, no credit card required
Unlimited support
Start taking bookings today

Trusted by 900+ experience businesss across Europe
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Running a cooking or drink class is rewarding. Managing one? Not so much.
You got into this because you love sharing your passion with your community. Probably not because you love spreadsheets and endless email chains.
Between prepping ingredients, coordinating hosts, and making sure your space isn't overbooked — there's a lot happening before your guests even walk through the door.
Understory takes that operational stress off your plate.
Möt Bloom
BÖRJA MED LÖNSAMMA ANNONSER DIREKT

Your space, your rules
When a booking comes in, the system automatically checks if the right space is available — whether that's your main kitchen, a private tasting room, or an outdoor terrace. You set the capacity for each space, and Understory handles the rest.

Cut off bookings before it's too late
When a booking comes in, the system automatically checks if the right space is available — whether that's your main kitchen, a private tasting room, or an outdoor terrace. You set the capacity for each space, and Understory handles the rest.

Know who's teaching what, and when
Add your chef or host to each class so you always know who's running which session. Use the overview to plan your week, avoid scheduling conflicts, and make sure you're never short-staffed on a busy Saturday.

Get guest details before they arrive
Collect allergies, dietary requirements, and other details at the point of booking — not in a panicked email the night before. Guests fill in exactly what you need to know, and you can see it all in one place when you're prepping.

Keep guests informed without lifting a finger
Send automatic confirmations, reminders, and pre-class info. Need to communicate a last-minute change? Send a quick email to all participants directly from the booking list.
See how cooking and drink class hosts use Understory
Browse their booking pages, see how they've set things up, and picture what yours could look like.
See how your booking page
could look like in 15 seconds
Thanks for joining the waitlist we’ll keep you posted
Booking add-ons
Small upgrades, bigger earnings
Let guests add a wine pairing, a take-home recipe book, an extra portion to bring home, or a premium ingredient upgrade — all at checkout. They get a better experience, you earn more per booking. No extra admin.

Gift cards & discount codes
Sell gift cards to keep revenue flowing
Cooking and drinks classes make brilliant gifts. Sell gift cards and get paid immediately — long before the recipient books their session. Create discount codes for returning guests, early-bird offers, or seasonal promotions.

Group tickets & private experiences
Sell to groups and companies
Offer private classes for friend groups, corporate team-building, or birthday celebrations. Set up group tickets so the whole party books at once, without piecing together individual bookings or managing group emails.

QR check in
Welcome guests effortlessly
Guests arrive, show their phone, you scan. That's it. No printed lists, ticking off names manually, or holding up the queue while everyone's excited to get started.

Understory Bloom
Investera 1 kr. och få 4 kr. tillbaka
Starta Instagram- och Facebook-annonser
Få fler besökare
Omvandla klick till bokningar
Det enkla sättet att få fler bokningar börjar här. Bloom är automatiserade annonser för upplevelseföretag - byggt på det som redan fungerar i tusentals annonser.
NTE ÄNNU ETT ANNONSVERKTYG UTAN ETT HELT NYTT SÄTT ATT ARBETA
Get paid, look great online, understand what's working, and grow your business with Understory — without adding more tools.
Smidiga betalningar
Acceptera kort, Apple Pay, Google Pay, Swish, PayPal och mer. Erbjud betalningsmetoder dina gäster redan använder.
En bokningssida som är din egen
Anpassade färger, typsnitt och bilder. Bädda in den på din webbplats eller dela länken. Gäster ser ditt varumärke, inte vårt.
Vet vad som säljer och vad som inte gör det
Se vilka turer som fylls, vilka som behöver en knuff och vart dina intäkter är på väg. Fatta beslut baserat på riktig data.
Få experthjälp
Snabba svar, 7 dagar i veckan. Personer som förstår systemet. Plus en AI-assistent och Hjälpcenter när du vill lista ut det själv.
21%
Genomsnittlig ökning av bokningar under första året för Understorys kunder
Obegränsad support
Obegränsat antal användare på alla planer, inga avgifter per plats
Ready to get back to what you love?
Try Understory for free
Your first 50 bookings are on us — all features unlocked, no credit card required.
Cancel anytime
Change your mind if it's not right for you.

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